Altro Whiterock hygienic wall cladding

Why Whiterock...

Today hygiene regulations demand that surfaces must be smooth and easy to clean, and that walls are durable, impervious and impact resistant. The traditional approach has been to work with ceramic tiles. Unfortunately, this can be problematic in addressing modern hygiene and durability issues.

The problem with ceramics...

Busy locations like kitchens, knocks to walls from trolleys, pots and pans etc are commonplace. Glazed ceramic tiles are vulnerable to damage, being easily scratched, chipped or cracked. This surface damage means that contaminated water can penetrate the tile leading to unsightly stains and bacterial growth. To make matters worse, tiles are often fixed incorrectly.

According to the Ceramic Tile Federation, this applies to 65% of all tile installations, leading to serious problems, in kitchens and showers especially. For these areas, tile manufacturers and food regulations specify the use of water-resistant adhesives and epoxy grouts. It is difficult to be sure that these have been used until, of course, it is too late and the damage has been done.

The solution... is sheet wall cladding

Tests show that Altro Whiterock is 100% watertight, unlike tiled surfaces.

The advent of PVCu sheet wall cladding provides a decorative and practical alternative to ceramic tiles. Being impervious, the product can be used practically anywhere. Showers and kitchens in particular benefit from the watertight, seamless, wipe clean surface that the system provides. Unlike a tiled surface there is no grout involved, so dirt and bacteria have nowhere to hide. Also, water can’t seep through to the substrate behind – a problem that can cause major structural damage to any building.

It is good for your business to invest in a long-term solution with low maintenance, less cleaning and fewer repairs.

Smith & Sons are Altro registered installers

We are a registered stockist and installer of Altro safety flooring and hygenic wall cladding products - Call us today on 01392 201 567 to find out more about Altro Whiterock wall cladding.

Hygienic Wall Cladding...

A durable, hygienic alternative to paint or tiles, Altro Whiterock PVCu walling systems provide a decorative, practical and hygienic solution.

Benefiting from a watertight, seamless surface, Altro Whiterock is impervious, preventing water ingress into the substrate, thereby avoiding structural damage.

It can be hygienically finished around fixtures and fittings; unlike a tiled surface, Altro Whiterock does not require grout so the risk of contamination is dramatically reduced. The fully bonded system includes thermoformed pencil rounded corners giving bacteria nowhere to hide and making it easy to clean and disinfect.

Its high durability and low maintenance costs make it an excellent long-term investment.

Colour your world

With Altro Whiterock Chameleon. Bold, solid colours and natural tones create beautiful feature walls with a high gloss finish, ideal for public areas.

Take your design one step further

Achieve a stunning feature wall with an etched glass effect finish with Altro Whiterock Chameleon Art.

Unique & Stunning...

For something unique and truly stunning, reproduce your digital photograph on a wall with Altro Whiterock Digiclad. Perfect for retail, leisure, transport, education and a host of industries where real impact is key.

Easy to install

And striking! Altro Whiterock Splashbacks are proving increasingly popular in all sectors, providing either a calming or dramatic modern solution.


For a subtle design Altro Whiterock Stone reflects the beauty of natural materials and Altro Whiterock Illusions features a choice of abstract patterns in pastel shades.

The fresh, muted palette of Altro Whiterock Satins creates tranquillity and harmony without compromising on colour.

For problem areas or listed buildings, the metal stud framework based system, Altro Whiterock Quickclad, is a quick and simple solution.

Altro Whiterock: The Only BRE Global A rated internal wall finish

Example of Altro Whiterock in a commercial kitchen situation